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Murdoch University

In this course students will explore digital marketing and media in depth, and learn how to identify and address consumer needs to create unforgettable marketing campaigns. Students will also learn about a range of communication policies, and the historical, social and textual aspects of popular culture and media audiences. Students will also get the opportunity to develop production skills through choice or units - and can complete this course on a full-time or part-time basis.
Good knowledge of marketing and media devices.
Development of in depth knowledge of communication policies, historical, social and textual aspects of popular culture and media audiences are studied as major concept.
After completing this degree, Students gets accredited by Australian Marketing Institute.
Depending on skill combinations or specializations possessed by student, Murdoch degree may lead towards work and study opportunities in a number of areas such as Media Planner, Media Buyers, Advertising Sales agent ,marketing, advertising, and public relations for both private and public organisations in many branches of society.
$22,500 (annual tuition fee for 2013 in AUD - 24 pts)
3 years full-time study