In this course students will learn how to design and develop strategies for web communication campaigns using a range of digital media including, social media, websites, mobile technology, games, video and online news media. Students will explore how to communicate information and ideas using networks such as Facebook, Twitter and YouTube. Students will understand how powerful search engines such as Google and Yahoo work, learn how to write well-designed websites and blogs and deliver targeted communication strategies. Web Communication combines an exciting mix of web design, digital marketing and public relations. Qualified web communicators are in high demand, in every industry, all over the world. Students will be able to undertake a range of creative production and strategic roles such as web communications specialist, online PR and marketing consultant, SEO strategist, web-content strategist, e-commerce specialist, web producer, e-marketer, web studio account manager and social media strategist, just to name a few.