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RMIT University

In this course student will study the latest topics in business marketing theories to understand customers, design product and brand strategies, and make informed decisions about pricing, promotion and distribution. This program covers statistics, economics, accounting, business finance, computer applications, management and law, and other specialist marketing courses.
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In this course the major studies include the basic concepts related to statistics, economics, accounting, business finance, computer applications, management and law, and other specialist marketing courses.
Student must have successfully completed an Australian Year 12 or an equivalent senior secondary school qualification with a minimum average of 70%. For information on international qualifications and corresponding entry requirements that are equivalent to an Australian Year 12, see the Entry requirements by country web page. Equivalent qualifications may also include completion of the RMIT Foundation Studies program or a recognised post secondary diploma in the relevant discipline with the required grades.
After completing graduation, Student may be eligible for associate membership of the Australian Marketing Institute and the Australian Market and Social Research Society.
Graduates typically start their career in :business-to-business marketing, direct marketing, e-commerce and e-marketing, market research, marketing communications, marketing information systems, product management, retailing, sales, advertising and public relations.
3 year full-time or 6 years part-time, International student visa holders can only study full-time.